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“Rebalance your profile towards positive, contemporary coverage”

SERP (Search Engine Results Page) Management

Search engines are the first port of call in cursory research or due diligence and as a result of the way their algorithms rank content, legacy, irrelevant and sometimes damaging content can often outrank more positive, contemporary news. Our proprietary technology enables us to understand which aspects of the attention around a particular article are influencing its ranking. As a result, we can identify and quantify any counter-activity and create a strategy to rebalance your profile towards contemporary, positive content.